Global Acoustic Doppler Current Profilers (ADCP) market will reach 114 million US$ by the end of 2025

Publisher: QYResearch
Published Date: 2019/10/17

Production and Consumption
The Acoustic Doppler Current Profilers (ADCP) industry concentration is very high; there are few manufacturers in the world, and high-end products mainly from U.S. and Western European.

Global giant manufactures mainly distributed in U.S. and E.U. Top 3 producers, i.e.  Teledyne Marine (US), Nortek (Norway) and SonTek (US) dominated above 84% of the global market.

The key consumption markets locate at developed countries. The Europe takes the market share of 30% in market sales, followed by North America with 28%. China’s consumption volume market has a quicker growing speed of CAGR 3.1%.

We tend to believe this industry becomes more and more mature, and the consumption increasing rate will show a smooth curve.

Marketing Channels
In the international market, the marketing channels characteristic differ from company to company.
The giant companies are more likely to set their own big agents in some major countries and regions taking charge of regional business building their international market position.

Small companies, in contrast, put more effort on direct selling business. They can act as exports at the same time, and it is a common phenomenon in this industry. As they do not have that much international brand influence, their product quality is not good enough when comparing with leading companies, however, they have price advantage. They like to expand their market share in developing countries and low-end international market.

Price
The market is not only influenced by the price, but also influenced by the product performance. Although small companies have price advantage, the application is narrow to some extent due to the poor manufacture processing, cheap raw material and less diversity of products.

The leading companies own the advantages on better performance, more abundant product’s types, better technical and impeccable after-sales service. Consequently, they take the majority of the market share of high-end market.

Looking to the future, we take the point that the price is still maintain stable in the next few years.

Market Competition and Others
Company mergers and acquisitions, and inter-company cooperation have occurred for development and growth. This industry is affected by the economy and policy, so it’s important to put an eye to economic indexes and leader’s prefer. For example, Teledyne Marine (US) products suffer a deep decline due to the policy control from U.S. government to export products to China and Russia.

With the global economic recovery, the need of Acoustic Doppler Current Profilers (ADCP) will increase. The global market will reach to 114 million USD in 2025, from the 86.5 million USD in 2018, with a CAGR of 4.04%.

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